OUR HERITAGE

Two years at the edge of the pandemic, the world has drastically changed that no one was prepared to face. As a result, restrictions were on the rise, borders closed, people came and went (unfortunately), and businesses suffered many knockouts.

But some setbacks can be another comeback.

We have seen how K-Pop has always positioned itself unbothered. And with its worldwide domination, we can only think of it as a holy grail that we can harness. Its prominence has been considered a significant driver of global culture that hit the entertainment industry, the brands you use for beauty, and your food.
K-Pop provided a fertile ground for Korean concepts and businesses to strive. And this is where Supremacy Franchisee comes in.

The concepts under Supremacy Franchise (namely Konam, K-Egg, and Ko-Tea) started in the last quarter of 2021 in preparation for 2022. The year 2022 is predicted to be the year of bravery, competitiveness, unpredictability, confidence, and the display of extraordinary levels of willpower. And these are the things that we have considered in making these concepts. We envision that we are at par with the competitive business landscape.

OUR FOUNDERS

Supremacy Franchise is a brainchild of Supremacy International to create a business bringing the strengths and values it can offer to the table.

Supremacy International Corporation is a 100% Filipino-owned company. It was established in the year 2019 through the efforts and dedication of young, talented individuals whose passion is to pursue a career in sales and distribution.

Supremacy International produces quality and innovative products that meet the ever-changing needs of its consumers. Aimed at improving the lives of its members,

Supremacy International Corporation leads in providing business opportunities for professional growth, leadership, and network expansion.

OUR POSITIONING

Primary Target Market (PTM): Our primary target market comprises aspiring entrepreneurs in the Philippines who are passionate about the culinary industry and seeking opportunities for business ownership. They are typically young professionals or individuals looking to venture into entrepreneurship for the first time. Demographically, they range from millennials to young adults, with a mix of urban and suburban dwellers.

Frame of Reference (FOR): Our frame of reference includes both the category membership within the culinary industry and competition with other franchising opportunities in the market. We position ourselves as a leading player in the franchising sector, specifically focusing on Korean-inspired culinary concepts. Our competitors include other franchise groups offering similar food and beverage concepts, as well as traditional brick-and-mortar businesses in the culinary space.

Point of Difference (POD): The unique point of difference that sets us apart from competitors is our commitment to harnessing the rise of K-Pop culture and translating it into profitable business ventures. Unlike other franchise groups, we leverage K-Pop’s popularity and global influence to create innovative and culturally relevant concepts, such as our flagship brands K-Egg, Ko-Tea, and Konam–expanding to other brands under our umbrella. This positioning allows us to offer franchisees a distinct market advantage and a unique selling proposition that resonates with Filipino consumers.

Reasons To Believe (RTB): Our reasons to believe include our track record of success, the quality and innovation of our products, and our unwavering commitment to supporting our franchisees. With a proven heritage dating back to our establishment in 2019, Supremacy Franchise has demonstrated a consistent ability to adapt to market trends and consumer preferences. Our Filipino-owned company prides itself on producing high-quality and innovative products that meet the ever-changing needs of consumers, providing a solid foundation for franchisees to build their businesses. Additionally, our commitment to professional growth, leadership development, and network expansion ensures that franchisees receive comprehensive support and guidance throughout their entrepreneurial journey.

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